Our Story

We believe it’s our passion for creating the best in beauty for everyone that sets us apart

The No7 Beauty Company exists to empower everyone to have a positive impact on their world

We understand that looking good and feeling beautiful matters because it gives confidence and energy to live life positively. We also know that what makes us feel good is different for everyone.

Our collection of brands offers a choice of skincare and cosmetic products that connect with people personally. With trusted beauty know-how and the reassurance that all our brands are striving to source sustainably and available and affordable to all, we promise delightful products and personal experiences that exceed every skin need, from head to toe.

Together We Offer Personalized Beauty and Skincare Solutions for People Across the World
Together We Offer Personalized Beauty and Skincare Solutions for People Across the World

Filled with fascinating characters our brand family offers personalized beauty and skincare solutions for people across the world. No7, with a rich beauty heritage, today is famous for clinical expertise and championing beauty for real women. Inspired by nature the Liz Earle Beauty Company range cares for the wellbeing of customers and our world, whilst Soap & Glory promises fun, joy and luxury making every day simply more glorious. And let’s not forget the energetic personalities of Botanics, YourGoodSkin and Sleek MakeUP.

A woman putting lotion on her hands
What We Believe

What unites our team members is their passion to create the best in beauty for everyone. We make this happen by playing to the strengths and beliefs we’ve nurtured over the years that together make us unique.

We believe in listening, not telling; in making products that work, wow and respect our world; in making beauty affordable for everyone and in doing the right thing.

A photo of No7 beauty Company products
Global Reach

Hand in hand with our expert sourcing and supply teams, we run a slick global operation, working with our retailers and distributors to give consumers more of the products they need from the brands they love, wherever they are in the world.

With a total commitment to sustainable practice, we deliver expertly researched, developed and sourced products.

A photo of cotton plan
Our Sustainable Business

We’re serious about our commitment to protecting the world we live in and our journey to sustainable beauty touches every aspect of our business. We’re reducing our overall impact on climate and nature by making the right decisions when it comes to sourcing ingredients more ethically and responsibly, rethinking packaging to take action on single-use plastics and making all packaging reusable and recyclable.

Our brands never stop learning and building on their sustainability credentials, working with partners to champion causes aligned with their purpose and who share our passion for upholding animal and human rights.

Team members meeting in a break out area
Our People

The people that make up our global family are the beating heart of No7 Beauty Company. They’re not just passionate about beauty; it’s their innate enthusiasm, curiosity and hunger to innovate that sets them apart and drives them to deliver the very best for our customers.