No7 BEAUTY COMPANY AND THE BRITISH BEAUTY COUNCIL REVEAL THE SECRETS HIDDEN BEHIND THE LAB DOORS
For British Science Week 2021, the British Beauty Council and No7 Beauty Company teamed up to emphasise the crucial role science and scientists play in creating the beauty and skincare products that delight customers across the world.
Telling the Beauty in Science story
A short film provides a glimpse behind the No7 Beauty Company laboratory doors and tells the story of the people, passion and scientific expertise that underpin its leading products.
Film highlights
- There’s insight into the research and academic studies behind major skincare products including 70,000-strong consumer panels and tests on 2,500 different types of wrinkles.
- We hear first-hand accounts from the scientists behind the products, including formulation scientists, dermatologists, chemists, physicists, biologists, packaging technicians, data analysts and sustainability experts to name a few.
- We learn about the robust testing behind product claims and the engineering expertise that turns the lab sample into a mass-market moisturiser.
- Looking to the future and we see how ethnobotany, biomicry and other technologies and ingredients are transforming the beauty world
Jane Boardman, British Beauty Council Chairman explains further: “The importance of science in beauty has never been greater. We want to inspire the next generation to take up science, technology, engineering and mathematics. Beauty is an exciting and inspiring industry that keeps on growing – the global skincare market alone is estimated to be worth $180 billion by 2024. There are opportunities for British scientists all over the world in our industry and we need people from every possible background to meet the widely diverse needs that enhance consumers’ lives.”
