Shopper Marketing and Visual Merchandising Assistant Manager

Role: Shopper Marketing and Visual Merchandising Assistant Manager

Contract: 12M FTC

Shift pattern: Full Time

Location: Nottingham Support Office - NG90

Closing date: 1st May 2026

Recruitment Partner: Matthew Nelligan

What you'll be doing

Are you passionate about creativity and design? Do you thrive on the challenge of creating standout in-store experiences that connect with customers? If so, we have an exciting opportunity for you!

We're looking for a Shopper Marketing & Visual Merchandising Assistant Manager to help bring our brand stories to life in-store — from exciting cosmetics launches to all-year round gifting initiatives.

As part of the In-Store Marketing Team, you'll help make our brands shine in retail spaces by supporting the planning and delivery of both temporary activations and permanent merchandising projects. You'll work with a passionate team of creatives and marketers to deliver impactful campaigns that surprise and delight shoppers every day.

Key responsibilities

• Be the brand guardian for creative translation of the Brand Visual Identity for instore execution within UK&I / EMEA & APAC markets.

• Translate initiatives and campaigns for instore execution across all touch points within Instore.

• Own the creative development of 3D kit for instore activation.

• Lead any strategic creative development for locally led visual merchandising projects.

• Work closely with Brand, Commercial and Category Management Teams to ensure all activation is backed in insight and has clear commercial return on investment.

• Collaborate with agency partners on briefing, creative development and production.

• Oversee all stakeholder engagement and sign off of activity before go to market.

• Strong budget management and ownership.

• Focus operational excellence and landing right first time for stores and our customers.

• Working with agility to flex the plan according to the business priorities.

• Evolve and embed best in class ways of working to maintain internal, retailer and agency relationships.

What you'll need to have (our must-haves)

• Previous experience in Shopper Marketing, Visual Merchandising, Retail Marketing, or Brand Activation.

• An understanding of design and development and print methods

• Confidence to make own informed decisions

• Demonstrate expert communication and stakeholder management skills

• Able to work at pace and under pressure in a cross functional model

• Meticulous attention to detail

• Strong commercial acumen

Rewards designed for you

• Boots Retirement Savings Plan

• Discretionary annual bonus

• Generous employee discounts

• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child

• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.

• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

There's lots more in our benefits and discounts, MyBoosts - there to give you that little lift in your everyday. Find out more at boots.jobs/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.

A bit about us

At Boots, we're proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we're committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.

What's next

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service), PVG (Protection of Vulnerable groups) or an Access NI Check.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.

We hope to hear from you soon.

Be brilliant with Boots.