After months of hard work the Soap & Glory team can celebrate as their entire beauty range is now approved under the Cruelty Free International Leaping Bunny programme.
The Cruelty Free International Leaping Bunny programme is the only one that monitors every stage of the product journey. It looks at the entire supply chain for each product right down to raw materials and ingredients and carries out regular checks to make sure the stringent Leaping Bunny standards are continuously met.
“Soap & Glory believes that beauty products should be fun, luxurious and most importantly, cruelty free, which is why we are so proud to now be ‘Leaping Bunny’ approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements. This means that the entire Soap & Glory range is now approved under the internationally recognisable gold standard for cruelty free products.”
Munnawar Chishty, VP & Global Category Director Beauty
It’s great news for customers who can enjoy all the fun and glamour that Soap & Glory offer - safe in the knowledge that the brand is doing everything it can to remove animal testing from its entire supply chain.
As Michelle Thew, CEO of Cruelty Free International comments:
“We are thrilled that Soap & Glory is joining the Leaping Bunny family and know that cruelty free shoppers everywhere will be delighted by this development.”
Soap & Glory now joins Botanics and Liz Earle as the third No7 Beauty Company brand with Leaping Bunny approval. Looking forward, the company is committed to its partnership with Cruelty Free International and is working towards cruelty free status for its full portfolio.
For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria, click here.
